Telkom’s Kaduda Phone Series Is Back With A Twist

The Kaduda series are smart feature phones retailing at accessible price points which enable more customers to access the Internet.

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Telkom have revealed the Kaduda 4G feature phone. This product will help address the growing demand for competitively-priced internet-enabled devices. It will enable users to access the internet via Wi-Fi and 3G/4G/LTE. It runs on KaiOS Technology (KaiOS is part-owned by Google).

The Kaduda range has previously included Kaduda 1, Kaduda Selfie and Kaduda Smart mobile phones. These devices are aimed at the low budget segment and affordability is the key driving factor. Not to forget that with rapid digitisation enveloping the country, the feature phones offer space on the bandwagon for the incredible strides digitisation is making across sectors.

Steve Okeyo, Telkom’s Managing Director for Consumer says: “The Kaduda 4G is a significant upgrade in the Kaduda series that will allow more of our customers to have access to additional features and applications not seen in the previous devices.”

Below, details of the feature phone:

Display 2.4″ QVGA (320 X 240)
CPU Spreadtrum SC9829E
RAM 512MB
Storage 4GB +MicroSD up to 128GB
Main Camera VGA (0.3MP)
Selfie Camera VGA (0.3MP)
Battery 1900mAh
SIM Dual SIM
Network LTE (4G) Cat 1 10Mbps DL/ 5Mbps UL
OS KaiOS
Other connectivity Bluetooth 2.1, WiFi, GPS
FM Radio Yes
Talk time/Stand by time 28 hours/ 144 hours
Price Kshs 3,100

 

A rise in demand for more smart devices has been occasioned by the accelerated digital transformation that is being witnessed across the globe, and which has had more people and businesses increasingly adopting the use of automated and digitised platforms. This transformation is particularly important within the telecommunications sector, creating an increased demand for broadband, connectivity, and digital platforms by individual consumers, corporates, and the public sector.

Steve adds, “Entry-level smart-feature devices constitute about 40 per cent of phones sold in Kenya, affirming their acceptance and popularity; due to longer-lasting batteries and the ability to pick signal faster in areas that are underserved with regard to connectivity.”

Telkom also restructured its business to reflect this new strategic direction, enabling it to sharpen its efficiencies, with respect to service provision and overall customer experience. This business restructuring will also enable Telkom to partner more strategically with like-minded entities, for example, in the telecommunications, technology and financial services sectors, with the end game being to become the technology partner of choice to its consumers, private and public sector clients.

 

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