CIO East Africa serves the enterprise community of CIOs and senior technology decision-makers with peer insight and expertise on Business Strategy, Innovation and Leadership. CIO attracts the highest concentration of enterprise CIOs and business technology executives of any media brand, reaching over one million decision-makers monthly. CIO provides unparalleled Access, Insight and Interaction with this audience. A fertile ground for your marketing activities.
Our Audience, Your Target
We aim for the top of any company’s IT organizational chart: the chief information officer and senior executives who influence, lead, and direct tech buying decisions within their companies. Information tech has become a driver of competitive difference and commercial success. CIOs translate business strategy to tech value. They report to the top (47% report to the CEO), keep their position longer (average tenure is 5 years 8 months) and focus more on business strategy (57% hope to spend more time on strategic activities in the next 3-5 years).
CIO events help tech marketers connect face-to-face with customers and prospects, creating dialogue, deepening relationships and opening sales opportunities. With a deep understanding of tech buyers, we offer full event management, leveraging CIO’s editorial and event expertise to help marketers increase brand loyalty and engagement with their customers. CIO coordinates more than 70 different events each year, ranging from intimate, custom executive breakfast meetings to multi-day educational symposiums. We manage the entire process, from first recruitment outreach, program development, and onsite support, all the way to post-event nurture strategies.
Our Brand Focus
CIO East Africa provides leadership-oriented, relevant and timely insight into the business challenges that are top-of-mind for forward-thinking technology executives. With executive events that bring the C-level technology community together, research that dives deep into the role of tech decision-makers, their priorities and challenges, marketing services that allow our partners to provide tailored educational content, and much more – CIO provides invaluable resources to business technology leaders and a platform for technology solution providers to effectively educate and engage these key decision-makers.