Centrify appoints new EMEA Channel Director

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John Andrews, Centrify, EMEA Channel Director.

Centrify has appointed John Andrews as its new EMEA Channel Director. He will be responsible for setting out and delivering on the company’s long-term channel strategy and building a core set of distribution partners and VARs across the region.

Andrews, who joined from BeyondTrust, has spent the last 18 years helping to build a channel presence and coverage in the Middle East and APAC markets for market-leading security vendors, including Juniper Networks, F5 and McAfee, the company said in a statement, adding that he spent three years as marketing director for Computerlinks Distribution, managing a portfolio of more than 25 security-focused vendors.

“We have built up a strong channel network across EMEA over the past few years, but now is the time to assess these relationships to ensure our partners have the right skill set, product alignment and are committed to adding real value to our mutual customers,” Andrews said in a statement.

“Our strength is the identity message, which plays into every part of the security sell, from privileged access management and single sign on to multi-factor authentication and identity as a service (IaaS). My primary goal is to support our channel partners in delivering this message to customers who are struggling to manage identity and access in today’s diverse environments, incorporating hybrid cloud, mobile and data centre.” He added.

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