Safaricom has opened an outlet at The Junction Mall along Nairobi's Ngong road.
The company has also unveiled new uniform for its Safaricom Shop staff with the aim of re-defining customer service and enhancing brand identity.
The new Safaricom Experience Centre , put together at a cost of Sh21 million, is meant to address the needs of the firm's customers residing, working or commuting in or through Karen, Ngong Road,Lavington and the surrounding areas.
The Experience Centre is spacious and allows customers to sample, test and even touch products on display before making purchase decisions. It is manned by professional staff that are on hand to explain features and functionality of products on display.

The centre brings the number of Safaricom Shops across the country to 35 as Safaricom adopts a 'take-to-customer' approach to better serve its over 18 million subscribers. The firm is also widening its offering into data among other services.

Speaking during the event, Safaricom CEO Bob Collymore said Safaricom's customer focused approach was meant to make its subscribers the ultimate beneficiaries of its innovations and partnerships.

"In keeping with this focus,we are continuously innovating and investing in value addition to ensure that our valued customers have unrivalled access to the best services and products. Our customer-centric approach is aimed at making the customer the ultimate beneficiary of our innovations," said Collymore.

The new staff uniform on the other hand is designed to reflect Safaricom's values of innovation, modernity and cutting-edge technology.

"The outfit is a product of deep consideration. It conveys the need for a modern, youthful and fresh look for our staff as well as to our customers. It is aligned with what we are known for at Safaricom: innovation, modernity and cutting-edge technology," said Safaricom's General Manager for Consumer Business, Peter Arina.

The new uniform is a fresh rendition of Safaricom's brand colours (light green shirts, black bottoms and green scarf) meant to reflect the the company's values..