Over 200 companies have confirmed participation in this years SAP world tour which will be held in Nairobi, Kenya from  on 20th July 2011.

Making the announcement in Nairobi during his official visit to meet with local partners, Luise Murguia, Senior Vice President Ecosystem and Channels Europe and Middle East and Africa said SAP tour which takes place every year will showcase all the innovations they are doing for their customers in order to enlighten them of the availability of products offered in the Market, what they are and where they are.

“We will give more opportunity to upcoming businesses to learn more on how to compete with bigger companies, showcase all innovation we  are doing for customers to know availability of products we  offer,” says Murguia.

“In Kenya, we work with our partners. The availability of SAP will be purely done with our partners, interact with them, to drive co-innovation agenda in the market Luise said that during the tour, SAP will also meet with local software development companies to chart the way forward for the development of local software,” he adds.

SAP is currently driving the usage of mobile technology as opposed to the desk top. The company has a focus of promoting the use of Facebook in order to win the local market.

“We want to be in the forefront in embracing social media as the new solution in the market currently. We use face book as a different web to reach our customers,” says Murguia.

SAP has made available starter packages of the SAP Business One solution that allows  SAP channel partners to offer a fixed-price, small-scale option for companies in need to equip only one to five users with business software. The software is ideal for those that need more than standard accounting or non-integrated business software and understand the benefits of a fully integrated business management solution.  According to Murguia, when the companies grow and need to add more users to the system, they will simply upgrade to the standard edition of SAP Business One at any time, without having to reconfigure the software.