Orange has today unveiled the most affordable Internet bundle in the country, raising stakes for competition as operators angle themselves to take advantage of the fibre optic cables. The Ksh 1 per MB tariff is currently the lowest in the country. Riding on the back of an existing and recently refurbished fixed and wireless infrastructure in addition to investments made over the last two years in the mobile network, Orange now covers over 70 percent of Kenya’s landscape.“Globally, Orange is the leading provider of data services and today I am glad to confirm that locally Orange will now commence a steady but sure process of securing data leadership due to our unmatched ability and capacity to deliver real broadband experience to our customers through a variety of solutions to suit the dynamic needs of the market”, said Mickael Ghossein, Telkom Kenya’s CEO.

The new Orange Internet Everywhere bundles unveiled are set to offer double speeds across the range of Orange pre-paid and post-paid bundles. Ghossein said the revamped broadband offers were not only targeted towards the mass market but were also available to the SME and corporate market. The company has already initiated a proactive exercise of doubling capacity to its over 3,000 existing business clients as well as up-selling of new value added services such as teleconferencing and Business VPN to companies across the country.

“In setting the pace, our goal is to ensure more subscribers are able to access faster and high capacity Internet through the company’s intranet for traveling executives, quick email communications for business practitioners or email correspondence between family and friends”, Ghossein added.

In addressing cost issues, Orange also announced a 70 percent reduction in its devices with Internet Everywhere modems now priced more affordably. Those subscribing to the 2000 MB and 4000 MB postpaid bundles will now get the devices free of charge.

Ghossein further announced that to complement the company’s current distribution channels, strategic partnerships have been formed with key outlets and supermarkets across the country. The wide array of Orange plug and play Internet solutions are now available at Fone Xpress located at Nakumatt and Tuskys supermarkets countrywide as well as all Uchumi Hypers and Chandarana supermarkets.